Where
it all started
I was raised in
Ilorin, Nigeria (e nle fa!). No,
I wasn’t born there. I also attended the University of Ilorin (Better by Far),
where I bagged a degree in Finance. If you know me now, you might
ask, ‘how could someone like Priscilla study a course like
Finance?’ Well, it’s simple: I loved mathematics - I still do, but because
I was in ‘Commercial Class’ in secondary school, I didn’t have the subject
combination to study Mathematics or Statistics (which are Science courses)
in Uni. So, after several consultations with my parents and school counsellors,
I settled for the ‘Math and Statistics’ of Commercial Students:
Finance, with my second choice as Economics.
How
it started
After my first
semester, despite my 4.3 GPA, I knew Finance wasn’t really
my calling. We had only ONE Maths-like course, and then courses like: Laws
of Banking, Cost Accounting, Political Science, Financial Accounting Theory,
and later on, Business Law, Corporate Law, Management Accounting, Financial
Administration, Merchant Banking, Macro and Micro-economics, Monetary and
Banking Policy, Business Finance, Capital Market and Portfolio Theory,
Investment Analysis, Bank Lending and Administration, just to name a
few. At this point, I know you’re thinking I should just post
my transcript here and let’s call it a day. LOL. I offered 55 of
those types of courses over the 4-year duration of obtaining my
degree.
Sometime during one
of my student holidays, I got to intern at a Tax Audit firm in Ikeja, Lagos.
That 3-month stint confirmed to me that I didn’t want to spend the rest of my
life being a core Finance Professional (which is a great career, by the
way.) It felt rigid to me and
made me feel boxed-in with
little wriggle room to express my creativity.
Unfortunately, there was no provision to switch my course, except to go back to
write JAMB and WAEC (these are qualifying exams to gain admission into Nigerian
Universities), and forfeiting the one year I’d spent. For some reason, that
wasn’t even an option for me.
How
I discovered my Career in Communications
Recall that I
realised after just one semester as a Finance undergrad that I’d rather be
doing something else? However, because I was not in the mood to lose the one
year I’d invested in Laws of Banking and its sibling-courses, I decided to see
my degree in Finance through and make the best of it. Thankfully, by
the mid-session of my first year, I discovered there was a community radio
station on campus, the Unilorin 89.3FM. I listened to it a few times and
thought: ‘I can actually do this thing, it can’t be that hard.’ So, I
wrote an application letter, got it typed, printed and submitted at the Senate
Building, where the studio was located at the time. I met the Station Manager,
Segun ‘Leo’ Alabi (my first
boss ever, a thorough professional, forever an amazing human), and
Omololu ‘PhQ./Lolu’ Shomuyiwa
(my padi forever and always.) They’d both just finished a Show. I shakily
handed Leo my application letter, he smiled and asked when I could start and I
responded: ‘‘after my classes tomorrow.’’ He added that I would have to
understudy him and Lolu for 3 months before I’d be allowed to go on-air. I
was fine with that and just glad to have gotten this rare opportunity to
explore something I found interesting.
Long story short, I
started my career journey at age 18 as a radio presenter. I did that for 3
years on a part-time basis and I fell in love with communications. I have
gone ahead to explore almost every aspect of it: Broadcast, Writing,
Advertising, Media Relations, PR, Corporate Comms, Crisis Management,
Experiential Marketing, Events, Stakeholder Management… yah! I started
from the bottom and now I’m here (haha).
10
years and counting
It's been almost 10
years since I took my first step into communications and I have absolutely no
regrets. I’ve been very blessed with amazing opportunities to express my
creativity and I’ve met many awesome people. When it all started, I
didn’t know where the journey would take me. Sometimes, I’m so sure
where it’ll lead, other times, I’m not, but I know I am on the right path and
I’m grateful I found it early on.
PS: No
knowledge is a waste. Those 55 courses I took were insightful and I have since
been able to apply some of that knowledge in my life, work and investment
portfolio.
Tips
for you if you’d like to switch careers:
If you are currently
feeling stuck in a role you’ve outgrown or on a path you would rather not
be, I hope my story has inspired you to seek possibilities and take necessary
actions towards them. Here are some tips if you’re thinking of switching
careers:
·
Assess your situation
and be sure –
while you may be lucky and be able to leave and return, I reckon that HR
experts will advise against shuttling several unrelated careers. However,
it’s okay for you not to see the end of your journey from where you stand, but ensure
to make an informed decision and choose the journey that brings you the
most joy and one that challenges you too.
·
Arm yourself with
relevant information.
Keep your ears to the ground and eyes wide open for opportunities. Don’t
stop asking questions about the industry you’re trying to branch into, you
should also connect with relevant people there.
· Be ready for
opportunities and when they come, take a leap of faith a.k.a Just do
it! One question I now remember to ask myself when I am afraid to make a move
is: “what’s the worst that can possibly happen?”
· Keep knocking – In this
case, the worst that can happen is that they will say no’. This means your
dream career change might not happen right away but don’t stop knocking. The
Scriptures say: “knock and the door will be opened unto you.” Please
understand that I know how much the word ‘No’ hurts, I have gotten more
than my fair share. So, I get it. If you need to take a break, by all means,
take it. But if we give up, wetin we
gain?
·
Upskill -
Don’t stop learning. Growing up, my favourite quote was: “the day we stop
learning, we stop living.” Don’t stop learning relevant skills and
acquiring relevant knowledge.
NB: One
great way to learn and garner relevant experience is by volunteering in the
sector you want to move into, it’s how I started. Volunteering gives you the
relevant experience and technical knowledge that puts you heads and shoulders
above other applicants when your billion-dollar opportunity shows up.
You’ve got
this!
Have you changed
careers before? How did that go? What tips worked for you?
Unity and faith,
peace and progress.
XX
Quite inspiring, God bless you countess.
ReplyDeleteThank you so much
DeleteThank you Countess PIA for the mention. I bless God for how far He's been of help to us. Vividly I remember that day, and the letter? Uhmmmn, it was dated 28th June, 2010... I still have it. Lol. I may one day share it with the World. Keep keeping the flag flying Sister.
ReplyDeleteGod bless you boss. I somehow thought it was Januaryyyyy... hahaha. Thank God for your record -keeping skills
DeletePriscilla grew faster than most of us. I remember how she comes back from a School break sharing all the amazing stuffs she was able to do in Lagos. I remember alot of volunteering too...
ReplyDeleteKeep it up!
Awww thank you my dear dear brother. God bless you.
DeleteQuite inspiring an read. It's funny how I studied language and communication yet I find it hard to get a job in my desired field ( PR, marketing/ corporate communications , Events etc) I have done a lot of volunteering and training to no avail. Yet I"ll keep knocking and not give up. I am currently stuck on a job I no longer enjoy. I wouldn't mind an opportunity to explore possibilities in this field with you ma @Mrs Pricillia. Email me @ toluwalopeokerinde@gmail.com
ReplyDeleteI can’t believe I just stumbled on this🥺. Just for the record, you inspired me a lot back then, I was always glad to be paired with on the radio OAP schedule. The duo was the bomb. Your energy is contagious and I have leant a whole lot from you even if I don’t get to say this often. Thanks partner #ELA
ReplyDelete